Silhouette International

Clean shapes for an expressive face

Your facial expression is one of the strongest impressions you can create. Eyewear with subtle details can add to this impression.

With its Titan Edge series, Silhouette reinterprets the ‘clean shapes’, remains true to its frameless and light designs and leaves room on the temples for subtle details and understated effects.

The three models for ladies and gentlemen come in four different colours each and are available worldwide from September 2007 from your optician.

While in the past, decorations accentuated accessories, the focus is now on the detail – that’s what the trend experts say. And these details are subtle and sophisticated.

The frosted, matt look of the wide plastic temples of the Titan Edge series becomes apparent at second glance – an effect that is well-known from interior design.

Clean Shapes

“The subtle features and details are what make products – including eyewear – distinctive”, Silhouette brand manager Sabine Hartl believes.

A hot-embossed foil is applied onto the matt varnished SPX temples of the Titan Edge models, which is then varnished and overprinted. This creates a partially shiny effect which tantalisingly contrasts with the matt temples made from the ultra-light plastic SPX. Seven manufacturing steps – most of them manual – are responsible for the interplay of matt and shiny on the temples of the Titan Edge.

The complete PR-Text is in the Silhouette Mediabox and available for download.